BENEDICT PAUL :: TRAINED B2C COPYWRITER (WEB AND DIRECT RESPONSE) | INTERNATIONAL THROUGH-THE-LINE COPYWRITING EXPERIENCE
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A lead-generation page for an Australian personal development workshop. The copy was entirely my initiative. Although presented to the client, it was not used. This is Option 2. Please also see Option 1. The only difference between the two is the headline, and the inclusion of deck copy in Option 2.
And here's what the prospect would see after signing up for the workshop.
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  • Welcome
  • Copy and Content Writing Portfolio
  • Testimonials
  • YOU SHOULD SEE THIS
  • Contact