BENEDICT PAUL :: TRAINED B2C COPYWRITER (WEB AND DIRECT RESPONSE) | INTERNATIONAL THROUGH-THE-LINE COPYWRITING EXPERIENCE
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Welcome to the official website of trained b2c copywriter, Benedict Paul. Check out some of his work below or the You Should See This section, which you should see if you work in marketing or advertising. To hire Benedict, contact him via LinkedIn or email.
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CAMPAIGN IDEA AND CREATIVE EXECUTION: 30-second TV Commercial | Meal Box Subscription | CROWDiate 3rd-place Winner | Canada • OFFICIAL WINNERS LIST: https://crowdiate.com/projects/chefsplate/
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CAMPAIGN IDEA: Mental Health Awareness | Spec | UAE
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BRAND CAMPAIGN PROPOSAL: New York City Brand Revitalization Campaign | Request for Pro bono Proposal May 2020 | USA • SHOWCASE PAGE: http://www.bpaulcopywriting.com/nycco_video_first_brand_campaign_proposal__new_york_city_brand_revitalization_campaign.html
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SALES PAGE: Alcohol | Spec | USA
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PRINT: Launch Ad | Trade Publication (Fictitious) | LinkedIn Network Spec | USA
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VIDEO CONCEPTS: Social Media Campaign Idea, Campaign Execution, and 15-second Storyboard | Ready-to-eat Food | CROWDiate Entry | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/cloverleaf_bistrobowls_crowdiate.html
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CAMPAIGN PROPOSAL: Campaign Idea, Social Media Video Concepts, and Billboard Mock-up | Meal Box Subscription | CROWDiate Finalist | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/chefsplate_crowdiate.html
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CAMPAIGN PROPOSAL: Campaign Idea, 30-second Storyboard, and Poster Mock-up | Savoury Snack | CROWDiate Entry | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/goldfish_crackers_crowdiate.html
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POSTER: Eco-friendly Holidaying | One Minute Briefs Entry | UK
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LAUNCH PROPOSAL: Brand Name, Product Description, Logo & Pack Mock-ups, and Earned Media Brand-Building Concept | Scalp Care | CROWDiate Entry | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/headonis_crowdiate.html
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CHARACTER-ORIGIN VIDEO CONCEPTS | Confection | CROWDiate Finalist | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/jollyranchergummiesmisfits_crowdiate.html
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VIDEO CONCEPTS: Sparkling Water | CROWDiate Entry | Canada • SHOWCASE PAGE: http://www.bpaulcopywriting.com/montellier_crowdiate.html
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WEBSITE: Research Fund | Pro bono | USA • https://www.seancostellofund.org/ • 'Benedict is amazing. He is a gifted writer as well as a consummate professional. His work was timely, appropriate, and engaging. I would have no hesitancy in hiring him for any writing position. I recommend Benedict without reservation.'--Deborah Ann (Costello) Smith, Co-foundress and president, The Sean Costello Memorial Fund for Bipolar Research
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CAMPAIGN PROPOSAL: Nonprofit Organisation | CROWDiate Entry | Canada
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COVER COPY AND DESIGN: Trade Publication | Alternative Genius + The Drum Competition 2017 Entry | UK
WEB SALES PACKET: Personal Finance Education | Practice Exercise - American Writers & Artists Inc.
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SOCIAL MEDIA: National Puppy Day | One Minute Briefs Entry | UK
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LANDING PAGE: App | Spec | Canada
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PRINT: Mental Health | Alternative Genius + The Drum Competition 2017 Entry | UK
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WEBSITE: Shipping Business | UAE • 'Paul has a capability of understanding the client's needs beyond the original brief, delivering high quality, personalized copywriting which overdoes outlooks but not the budget. Our Group required copy editing for a major product web launch and Paul was selected for this job. We are extremely satisfied of the productivity and speed of the work he did. He immediately understood what we needed and wrote extremely good contents for our Website. As Business Analysis Manager, I highly recommend Paul for all people and corporations looking for a professional and valuable work.'—​Omar Ibrahim, Business Analysis Manager, Sea Sands Group, UAE
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SALES PAGE: Podcasting Course | USA • 'Benedict took the time to dive deep into the minds of our customers to understand their wants, fears and needs. The result was a well-crafted sales page that was significantly better than what we could have done on our own.'—Chris Mason, Founder, CM & Associates LLC
DIRECT RESPONSE: Prepaid Health Clinic and Discount Medical Plan | Broker Management & Independent Agent | USA • 'Excellent and dedicated writer!'—Vivian G.
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SALES PAGE: Joint Supplement | Hong Kong • 'An EXCELLENT guy, great character, excellent skills. Very thorough work.'—Cameron Garvie, Founder, Whirlpool Marketing
MULTICHANNEL LAUNCH CAMPAIGN: Print Ad, Digital Display Ad, and Amazon Product Detail Page | Patented Illumination Device | USA
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SALES PAGE: Archery Lessons | USA
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LANDING PAGE: Skin-care Product | USA
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PRINT: Book Launch | Retail Chain | Qatar
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PRODUCT CATALOGUE: Sporting Goods | India • READ/DOWNLOAD: http://www.bpaulcopywriting.com/sanspareils-greenlands.html
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FLIER: Promotion | Multispeciality Clinic | India
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PRINT: Comparative Advertising Campaign | Agricultural Fertilisers and Chemicals | India
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PRINT: IT Education | Franchise | India
Copyright © Benedict Paul • All intellectual property acknowledged.
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  • Portfolio
  • Bio
  • Testimonials
  • YOU SHOULD SEE THIS
  • Contact